Giving a small bone pruner a place near the till
Compact pruners are impulse purchases, and this one sells best where customers can pick it up. Hang a few on a hook strip beside the till or at the end of the seed aisle, at eye level, with one opened on a small stand so the 6.5 cm hooked blade shows its shape.
The creamy bone handle stands out against dark wood, so place it among the teak and acacia compacts rather than on its own: shoppers compare, then pick a favourite. A short card explaining what a serpette knife is for (roses, herbs, cuttings) answers the most common question before anyone asks it.
In late winter, move the display next to secateurs and pruning gloves; before the holidays, bring it to the gift table.
